Bespoke products for an inimitable taste

As specialists in the flavouring of tobacco products, we offer you individual flavours, consulting and services to strengthen your market position.

When it comes to flavor, our product portfolio includes bespoke flavours and casings for cigarettes, roll-your-own and make-your-own products, e-liquids and concentrates, cigars, shisha, pipes, kretek, filters and filter capsules, modern orals as well as next-generation and smoke-free products.

In addition, we offer you services and consulting that support you with our expertise in cigarette and filter design, regulatory affairs, blending and sensor mapping to develop innovative products and open up new growth markets.

Our portfolio also includes pest monitoring to protect tobacco from tobacco beetles and moths. Our pheromone traps enable early detection of infestation and thus targeted action against the pests.

What does a typical client flavor project look like?

Andreas Briel: A typical client project comprises reference development with taste balancing, for example. During this process, we analyse the client’s target flavor using gas chromatographymass spectrometry. A flavorist next develops the result further. The newly developed flavor is then fine-tuned using sensory development, the nose and tests on final products.

What is moving the market right now? What trends do you see for the future?

Andreas Briel: Long-established products such as cigarettes and hookah still account for most of our work worldwide. However, there is a trend in more and more countries towards tobacco products for oral use or products with biodegradable filters. As far as the future is concerned, we generally expect a market with traditional combustion products to continue to exist. Nevertheless, trends are increasingly moving towards THP products, oral products and more environmentally friendly products.